Fidelity Bank Plc has announced the launch of its apprenticeship support initiative as part of its strategy to encourage women-led small and medium-scale enterprises (SMEs). The scheme, which would be executed under its HerFidelity Proposition, would commence with a two-month fashion and design training for young women in Kano State.
Earlier in the year, the HerFidelity proposition was launched at the International Women’s Day celebration hosted by Fidelity Bank in Lagos. At the event, the bank’s Managing Director, Nneka Onyeali-Ikpe, presented cheques of N1million each to five women-led SMEs from Kano, Yola, Owerri and Lagos to train young women in fashion design, cosmetics and auto mechanics.
Group Head, SME Banking, Fidelity Bank, Esther Obiekwe said, “At Fidelity, we aim to position ourselves as a platform for improving lives, helping businesses grow and economies to thrive. Whether this is through the financial solutions we provide to our numerous clients or through interventions such as our Apprentice Support and capacity-building initiatives for women, we remain committed to helping our clients grow.
“We launched HerFidelity Proposition on International Women’s Day this year to speak to the yearnings of every woman through four pillars – capacity development, access to finance at reduced rate, health and wellness programmes – as well as recognition and networking events.”
